In the archives at the University of Georgia, I found lists of conjure and hoodoo beliefs that had been gathered by folk historians and anthropologist groups. The theme of the broom used to either protect or harm was reoccurring in these lists; with everyday people giving themselves power with everyday objects. My own family has many broom superstitions, and I was excited to find the logic behind some of my family's beliefs. Medium specificity materializes the emotions tied to memories and speaks to the material culture of the Southern United States. I utilize these fibrous materials as a means of turning the every day into the supernatural. The Broom Power object series is as much a material study of Southern visual culture as it utilizes Southern conjure beliefs to create powerful art objects. Each object uses the traditional tension-based means of broom-making to create objects that are not designed for sweeping but purely to protect, harm, heal, and yield power in various other ways.